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B2B Paid Traffic / Media Buyer



Please read the Action Verb Main Website to learn more about Action Verb and what it's like to work at Action Verb.

This application is for a head of marketing role for a B2B Software-as-a-Service Product.  (I know that headline says "VP of Marketing".  We don't actually use titles like that here, but that's the type of role you can expect this to be.)  If you are interested in a different role, please visit our Hiring Page.


  • Proven track record growing B2B SaaS services using Internet Marketing techniques, preferably in a lead role.
  • Significant experience working with online advertising platforms including Adwords, display networks, Facebook, and RTB systems
  • History of managing online advertising budgets of >$1M per year.
  • Ability to write ad copy, including an understanding of how to write headlines and how to write body copy
  • Comprehensive knowledge of conversion optimization techniques and experience developing, implementing, and analyzing split tests
  • Proficiency with statistics and an ability to understand statistical significance as it applies to tests
  • Experience building diverse campaigns to target potential buyers at various stages of the funnel
  • Familiarity with the advanced features of Google Analytics and other software for analyzing the performance of the individual components our funnel
  • Ability to build web pages in raw HTML is strongly preferred
  • Experience developing and promoting "lead magnets" such as white papers, free tools, etc.

... basically, this role is for someone who has actually built a B2B SaaS company into the mid-7-figures of revenue or more.  We are not looking for people who wish to learn these skills on the job.

Please use the form on this page to send in your application now.  

We only read cover letters in our first screening round, so make sure yours counts.  In your cover letter, we'd like you to address the following topics:

  • Why does this opportunity specifically appeal to you?
  • How well do you align with Our Core Beliefs?  Is there anything you would add or change?
  • Why would working remotely for Action Verb change your life for the better?
  • Are you familiar with Holacracy?  Any questions or concerns?
  • What's lacking in your current work arrangement that we could improve?
  • Who are your role models with regard to copywriting and messaging?
  • What does a great paid traffic campaign for a B2B product look like and where do you expect the best traffic to come from?
  • What does a good A/B testing strategy look like?

(And yes, this goes into the box labeled Cover Letter.)

Please do not use the "Apply with Linkedin" or "Apply with Indeed" buttons.  We would much rather see your original resume than a LinkedIn summary.

We look forward to reading your submission.  To learn more about the next steps, visit our interview preparation page.

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